Does Our Logo MEAN Anything?
by Wes Cain
We were asked recently if rescue personnel worldwide would recognize a ResQFlash drive for what it is. We had to answer, honestly, that we didn't know.
Obviously, it will take some time and "celebrity" before instant recognition is widespread. However, our modified caduceus with the USB symbol instead of the more usual snakes will catch the eye of potential rescuers because the caduceus has become s symbol for medicine and medical care throughout the world. For the scholars among you it should be noted that "caduceus" is a misused term ..........it is really "the Rod of Asclepius". Oh well, "caduceus" is much easier to say and our bright red version is prominently displayed on all three configurations of the ResQFlash. The company name "......LifeLinks" engraved on the Classic and Credit Card versions gives a clue as well. Someday we hope our logo will be one of the most universally recognized. You can help with that.
Obviously, it will take some time and "celebrity" before instant recognition is widespread. However, our modified caduceus with the USB symbol instead of the more usual snakes will catch the eye of potential rescuers because the caduceus has become s symbol for medicine and medical care throughout the world. For the scholars among you it should be noted that "caduceus" is a misused term ..........it is really "the Rod of Asclepius". Oh well, "caduceus" is much easier to say and our bright red version is prominently displayed on all three configurations of the ResQFlash. The company name "......LifeLinks" engraved on the Classic and Credit Card versions gives a clue as well. Someday we hope our logo will be one of the most universally recognized. You can help with that.
